Top Questions to Ask an SEO Company in Dubai Before You Hire Them

 

Are you running a business in Dubai? Do you want to improve your business website for more sales? Search Engine Optimization (SEO) helps to improve a website to gain more organic traffic from the web. While SEO is a long-term strategy, it would be wise to invest in it when you are looking for sustainable business growth.

However, SEO practice is not what it used to be in the beginning. So, if you are looking for a leading SEO company in Dubai, you need to know the details of their activities. Today’s SEO strategy involves a lot of things like website structure, on-page keyword optimization, content marketing strategy. If you are a budding entrepreneur, outsourcing the services from a renowned SEO agency will be the best way to scale your marketing efforts.

At the same time, the industry of digital marketing and SEO services in Dubai is already overcrowded. It can be pretty hard to choose the best one. Worst case scenario, there are lots of opportunists who might blow your budget with no results to show. So how will you make sure that the SEO agency you want to hire will meet all your needs?

 

How to Hire an Expert SEO Company in Dubai?

Before you start looking for the best one among the SEO agencies all waiting for your attention, you must figure out what you need in the first place. Consider the below-mentioned factors before you start searching for the best digital marketing and SEO company in Dubai.

 

1.   What Is the Role of SEO in Digital Marketing?

Understanding SEO can be complicated and overwhelming for business owners like you who don’t work within the industry. Though, you have to leave the details to the experts, getting an in-depth knowledge of SEO and how it helps your business will be useful.

An SEO strategy is a procedure of organizing your website’s content in such a way that it appears at the top of the search result. When you are in the good hands of the best SEO company in Dubai, your chances of gaining organic traffic from search engines increase.

 

2.   How Other Marketing Efforts Strengthen Your SEO?

Different companies doing SEO in Dubai might vary in how they measure your success and track the performance metrics. But always keep in mind that increasing your organic traffic alone will not be enough to convert your social media followers or website visitors into your customers. Your SEO partner must additional efforts to make it all pay off in the end.

For instance, you can drive a bulk of organic traffic to your website, but if none of that traffic converts because of your poorly designed website, or plagiarised content or misinformation regarding pricing, no use of your investment. It will turn out that the SEO activities were good for nothing.

 

3.   What Is Your Buyer Persona?

Your SEO company in Dubai will need detailed information about your business to identify your buyer persona and target audience. None knows about your business and customers better than you. The agency will find out who will be most interested to buy from you, what do they like and dislike, what kind of content marketing strategy would be appropriate to grab their attention, etc.

It's up to your SEO team to generate the right traffic for your business so that you can make the most of your SEO investment.

 

4.  Some questions to ask yourself before looking for SEO Services Dubai

Once you know what you want from your SEO activities and who you want to target, you need to start browsing different company’s websites and do your research before scheduling a meeting with the team. Here are some important factors you need to check:

·     Do their websites look professional and updated?

·     Is it easy to find out the faces behind the brand? Do they have any team members’ details available on the website?

·      Are there examples of client success stories or case studies on their websites?

·      Does the company have any online footprint like authentic social media accounts, Google reviews, etc?

·     Can you find any reviews of their performance on third-party websites?

If you are satisfied with all the answers to the above-mentioned questions, you can enter into discussing your project with the SEO company in Dubai.  Having a one-on-one conversation will help you to make a sound decision based on the meeting with their team.

 

5.    What kinds of SEO Strategies Do They Implement?

Ask the SEO agencies about the specifics. There are lots of different approaches to search engine optimization. So, knowing which style the agency employs and ask them to clarify how will that work for your brand.  If the team is legit, they would be able to tell you all the detailed steps they will be implementing for optimizing your campaigns.